Know the difference between corporate identity and branding
When we talk about marketing and business communication, there are two concepts that often generate confusion: corporate identity and branding. Although they are frequently used…
DIGITAL MARKETING BLOG
Digital Marketing
How to do storytelling in digital content?
Every brand has something to say, and through tools such as storytelling it is possible to tell its story, its vision and mission, including its
30/08/2023
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Others
Benefits of creating a corporate identity in your company
Corporate identity is an instrument of great importance for companies; since it offers multiple benefits, and these are the ones that make the difference between
28/07/2023
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Digital Marketing
How to face the economic crisis with digital marketing?
How to face the economic crisis with digital marketing? Many businesses, faced with the economic crisis, are experiencing complications and are not sure what will
20/06/2023
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Digital Marketing
Technology innovation
The technology trends that we are going to discuss will highlight one of the new platforms such as Brandwatch, which helps us manage consumer intelligence
09/06/2023
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Digital Marketing
What is benchmarking? Business strategies
In today’s competitive business world, achieving success and maintaining a competitive advantage is essential for any organization. In search of excellence, companies are constantly looking for
09/06/2023
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10 Marketing Books Every Marketer Should Read
Books are undoubtedly a significant source of knowledge, they have been with us for a long time, training from infants to doctors, is the best
30/03/2023
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